In Europe, major car companies have contributed to the growth of the laser pointer radar market. Car companies such as Audi, BMW, and Mercedes-Benz are working to integrate lidar into automotive ADAS systems. The above-mentioned major car companies have cooperated with large local or international companies in order to gain a dominant position in the market. Geographical classification: Geographically, the lidar market can be divided into seven major regional markets, including: North America, Western Europe, Eastern Europe, Japan, Asia Pacific (excluding Japan), Latin America, the Middle East, and Africa.
North America has changed its technological route. In the next few years, it is expected that it will become the most advanced regional market for lidar technology and become the technology-oriented target of the lidar market. Because it values artificial intelligence technology, its green laser pointer radar products will occupy a larger proportion in the market. China is the market leader in the region. More and more car companies are launching “going out” strategies and actively expanding to the global market in the form of investment and cooperation. The demand for lidar products by their user groups is increasing day by day.
Japan has always been known for its car companies and technological advances. Lidar will also see significant growth in the regional market. The integration and application of artificial intelligence by Japanese vehicles has reached unprecedented heights. In the Middle East market, vehicles equipped with ADAS functions are selling well, and sales will show a substantial increase. Because the user group in this market places more emphasis on safe cruise driving mode, the Middle East will become a regional market with a large increase in sales.